A COLLECTION OF VISUAL WORKS
A COLLECTION OF VISUAL WORKS
Case Study 01
POSHH Skin & Laser
Chicago-based laser & skincare clinic
2025
Brand Identity Redesign
Creative Direction & Production
Content Strategy
Website Funnel Planning
Influencer Marketing
Performance Growth
A COLLECTION OF VISUAL WORKS
A COLLECTION OF VISUAL WORKS
Dolce
Ville
Dolce Ville — Independent Italian Restaurant
2025–2026
SERVICES
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Creative Direction,
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Social Media Management,
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Social Growth,
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Paid Advertising
Case Study 02
Challenge
Dolce Ville entered the market as a brand-new restaurant with zero audience and no established digital footprint.
The objective was to build awareness, generate early traction, and position the restaurant as a must-visit dining spot from day one.
My Approach
I developed and implemented a structured content system focused on performance and visual impact.
This included:
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Creative direction for food & lifestyle visuals
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High-retention Reels strategy
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Structured posting cadence
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Engagement-driven caption strategy
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Optimization for link clicks and profile visits
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Consistent brand tone across content
The focus was on turning Instagram into a visibility and traffic engine rather than just a gallery feed.
BRAND STRATEGY
DIGITAL GROWTH
CREATIVE DIRECTION
CONTENT SYSTEMS
( BRAND STRATEGY )
( CREATIVE DIRECTION )
( DIGITAL GROWTH )
I work at the intersection
( CONTENT SYSTEMS )
ABOUT ME
I work at the intersection of strategy, content, and visual direction
From building brand identity to creating content systems and digital funnels, I help businesses turn attention into real clients.
I enjoy taking ideas from zero and turning them into structure, strong visual presence, and measurable growth.
of strategy, content, and visual direction
ABOUT ME
I work at the intersection of strategy, content, and visual direction. From building brand identity to creating content systems and digital funnels, I help businesses turn attention into real clients.
I enjoy taking ideas from zero and turning them into structure, strong visual presence, and measurable growth.
I work at the intersection of strategy, content, and visual direction
BRAND STRATEGY
CREATIVE DIRECTION
CONTENT SYSTEMS
DIGITAL GROWTH
Growth-focused content
strategy & creative direction
Growth-focused content strategy & creative direction.
The Result
687K
views
+100%
growth across key metrics
(dec 2025 – feb 2026)
7K
link clicks
23.7K
profile visits
2.5K
new followers
